COOKIES
Cookie Policy
Last updated: July 2026
This page explains the cookies this site uses, what they are for, what still happens if you decline, and how to change your choice.
This site is currently running with no analytics at all, so there is nothing to consent to. The consent banner does not appear either.
What gets stored
This list covers only what is actually used. We set no advertising cookies, no cross-site trackers and no social media pixels.
| Name | Provider | Purpose | Retention |
|---|---|---|---|
| aura-cookie-consent | This site | Stores your own cookie choice so the banner stops asking. Essential; set without consent precisely because it is what records your consent. | Until you clear it |
| aura-launcher-hidden | This site | On layardigital.agency only: remembers that you hid the AURA shortcut. Essential for a display preference. | Until you clear it |
| _ga | Google Analytics | Distinguishes one visitor from another so visits can be counted. Only set if you allow it; decline and this cookie does not exist. | 2 years |
| _ga_* | Google Analytics | Keeps measurement session state. Only set if you allow it. | 2 years |
Essential vs analytics cookies
Essential cookies make the site behave as you would expect; including remembering that you declined analytics. They do not track you and are not shared with anyone, so they do not need consent. Analytics cookies are different: they store an identifier that separates your visit from everyone else's, so they are only set if you agree.
Before you choose, and if you decline
No analytics cookie is set and no identifier is stored; neither before you choose nor after you decline. But to be straight about what does still happen: Google's measurement runs in a cookieless mode, and that still sends one signal per page containing the page address, your browser type, and a coarse location derived from your IP address. That signal stores nothing on your device and cannot recognise you on a later visit; it only helps us estimate visit counts in aggregate.
If you allow it
A _ga cookie is set so your visit can be told apart from other people's and counted properly. That is the whole practical difference: not more data about you, just a more accurate count.
Changing your mind
Use the buttons at the top of this page at any time; as easy as granting consent, and it takes effect immediately with no page reload. Declining after having allowed stops cookie use straight away; any cookie already created can be removed through your browser settings. A script blocker also works without coming here.
What Google receives
Google Analytics processes visit data as our service provider. We do not use it to identify you personally, do not combine it with other data, and never sell any data. We also enable ads data redaction, so the signals that are sent are trimmed to a minimum, and there are no advertising cookies or social media pixels on this site.
Why not send nothing at all
That is what it used to do: declining meant nothing was sent. We changed it so declined visits still count in aggregate; without that, visit numbers are misleading and we cannot tell which parts of this page are useful. It is a trade we chose deliberately, and this page exists so you can judge it for yourself.
This is about the site, not the app
Everything on this page applies to the aura.layardigital.agency WEBSITE. The AURA app itself ships no analytics or telemetry SDK; your conversations go straight to the AI provider you choose, with nothing of ours in between, and not one signal is sent to us. The Privacy Policy has the detail.
Questions
Email info@layardigital.agency.